“The Product is the Service is the Marketing” - Russell Davies
Using insights delivered through the discovery phase, I work with teams to create innovative solutions using the defined product strategy. By proxy, I’m familiar with Lean UX design principles, meaning I like to quickly bring ideas to life through design and prototyping, and get them into user hands iteratively to establish further stages. My toolkit? Sketch, Invision and Zeplin.
I often start with mindmapping and then sketching on paper in a restricted time to identify ideas to explore.
When working in teams, I like to hold regular workshop sessions to align thinking, ideas and concepts.
Prototyping is design
I work on UI and Prototypes in tandem to enable faster generation of user flows and expected outcomes.
Collaboration with development teams is paramount to design constraints and smooth agile handover.
- Joined-up UX design thinking
- Slick UI designs based on modern principles
- Functional prototypes which showcase the user journey
- Anyone can have a play!